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AQA A2 Business Studies Student Unit Guide New Edition: Unit 3 Strategies for Success

Malcolm Surridge


Paperback
£9.99

ISBN: 9781444148060
Published: 24/02/2012
Extent: 112 pages
Illustrations: Full colour illustrations


 
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Summary:
Written by a senior examiner, Malcolm Surridge, this AQA A2 Business Studies Student Unit Guide is the essential study companion for Unit 3: Strategies for Success.

This full-colour book includes all you need to know to prepare for your unit exam: 

  •     clear guidance on the content of the unit, with topic summaries, knowledge check questions and a quick-reference index 
  •     examiner's advice throughout, so you will know what to expect in the exam and will be able to demonstrate the skills required   
  •     exam-style questions, with graded student responses, so you can see clearly what is required to get a better grade



    • Table of Contents:
    Content Guidance
    Functional objectives and strategies
    Financial strategies and accounts
    Marketing strategies
    Operational strategies
    Human resource strategies
    Questions & Answers
    Case study 1: Finance and accounts
    Case study 2: Marketing
    Case study 3: Human resources and operations management


    About the Author(s):

    Malcolm Surridge is an experienced teacher, author and senior examiner. He is co-author of AQA Business Studies for AS (3rd edn), published by Hodder Education.

    Series editor, John Wolinski, is a Principal Examiner.


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